Objectives

To inform and drive traffic to Morgan Stanley content and their hub page.

KPI's

Main objective is to inform customers about Morgan Stanley and drive traffic to their hub page.
They want to showcase the wide range content they publish and encourage people to share it via different social outlets. 

Oversight & Coordination

I designed across from wireframes keeping in mind the user journey along with the final UI.

Design Execution & Validation

I designed only on iOS mobile as this was a prototype. I executed journeys, prototypes and design specs.